Jeep is rolling out a brand new concept of the Jeep Grand Cherokee this morning at the Houston Auto Show and along with the reveal comes the Jeep “Name My Ride” contest. This new, production-intent concept vehicle has innovative, stealthy details, giving it a unique and aggressive look.
The Jeep brand brings this vehicle to the Houston Auto to gauge consumer reactions and see if the positive vibes are buzzing about. If you're digging the car, you can log onto Jeep.com/namemyride and enter your ideas for what the distinctive new vehicle should be named – the Jeep Grand Cherokee ___________ (fill in the blank).
The Jeep brand will narrow the names down to the top three and let voters choose their favorite. The winning name will be announced in May and the person who entered it will have a chance to win an all-new 2012 Jeep Grand Cherokee.
“We plan to garner feedback from consumers at the Houston Auto Show, and via our online Jeep 'Name My Ride' contest,” said Mike Manley, President and CEO of Jeep Brand. “If the level of excitement is what we anticipate, this new Grand Cherokee will be in Jeep showrooms this spring.”
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