Jeep Launches Campaign for 2012 Jeep Wrangler Call of Duty: MW3 Special Edition

From Jeep.com:

• Innovative campaign includes broadcast, print, digital, social media and experiential events
• Electroluminescent billboards in Los Angeles, New York and Chicago featuring unique day and night imagery
• New Wrangler tagline debuts: ‘The toughest vehicle in the world. Any world.’
• Consumers can enter to win the very first 2012 Jeep® Wrangler Call of Duty®: MW3 Special Edition via the Jeep brand Facebook page (www.facebook.com/Jeep)
• ‘Camp Tread’ experiential event to be featured at select GameStop locations in New York and Chicago
• New 2012 Jeep Wrangler Call of Duty: MW3 Special Edition to arrive in dealerships this month; comes standard with aggressive 32-inch tires, Mopar® exterior accessories, unique interior treatments, and Call of Duty graphics

2012 Jeep Wrangler Call of Duty: MW3 Special Edition--
The 2012 Jeep Wrangler and Wrangler Unlimited Call of Duty: MW3 Special Edition is based on the Jeep Wrangler Rubicon model and features Rubicon wheels finished in semi-gloss black. Available in Black or Bright Silver, the exterior features “Call of Duty: MW3 Special Edition” graphics on the front fenders and spare tire cover.

The vehicle also features a unique “power-dome” hood, along with such Mopar® accessories as a winch-ready front bumper, rear bumper, rock rails, taillamp guards and a fuel-filler door. Inspired by the most recent version of Activision’s popular “Call of Duty” games, the new limited-edition Wrangler delivers legendary Jeep capability, aggressive 32-inch off-road tires, live axles with locking differentials in the front and rear, and a two-speed transfer case.

Available dealer-installed Mopar performance parts include a Warn winch, 2-inch lift kit and classic five-spoke wheels.

Interior appointments include model-specific black seats with accent stitching and Call of Duty logos, unique gauge cluster graphics, dashboard serialized plaque, dashboard grab handle with logo, accent stitching on arm rest, console lid, and steering wheel, Mopar Slush Mats with logo, and rear cargo mat with logo (Unlimited only).

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Contact Pollard Jeep for more information on any Jeep Wrangler model.